
For the Modern Mum
Little Rainbow Co is proud to be one of the best baby stores in New Plymouth, helping parents with prams, toys, clothing and gifts.
Our mission is to provide high quality products to make life easier for parents and our Little Rainbows
100% New Zealand Locally Owned Business
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Cybex
Cybex combines style, safety, and comfort to make every journey easier. From prams to capsules and car seats, Cybex is designed to grow with your family.
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UPPAbaby
Beautifully designed, parent tested, family ready. With UPPAbaby, every outing is smooth, safe, and effortlessly stylish
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Outdoor Toys
A huge collection of outdoor toys. To play in the sand, beach,...
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Baby 0-2 Years
A range of beautiful baby clothing from Little Rainbow Co ages 0-2...
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Toys and Activities
Handpicked Toys by Me a Mum of Three At Little Rainbow Co...
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Baby Strollers
Gorgeous range of Uppababy and Cybex
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Free Shipping On Purchases Over $150
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Buy Now, Pay Later Options
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Locally Owned & Operated
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Click & Collect Avalible
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Family Business

Our Little Rainbows
We are a locally run business by the Robinson family; Amelia, Jake and our beautiful kids Alice, Reese & Myles.
We call them our Little Rainbows.
Shop our organic range
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Toshi | Baby Romper | Eva
Regular price $59.95 NZDRegular priceUnit price / per -
Toshi | Baby Romper | Jurrasic
Regular price $44.95 NZDRegular priceUnit price / per -
Toshi | Baby Romper | Yasmin | Honeysuckle
Regular price $49.95 NZDRegular priceUnit price / per -
Toshi | Baby Romper | Denim
Regular price $62.00 NZDRegular priceUnit price / per -
Toshi | Shirt Classic Denim
Regular price $54.95 NZDRegular priceUnit price / per -
Toshi | Baby Shorts | Denim
Regular price $39.95 NZDRegular priceUnit price / per -
Toshi | Organic Cardigan Remi | Driftwood
Regular price $74.95 NZDRegular priceUnit price / per -
Oia The Label | Ilios Romper | Gold 12-18M
Regular price $79.99 NZDRegular priceUnit price / per -
Oia The Label | Oneiro Romper | Warm White 6-12M
Regular price $58.00 NZDRegular priceUnit price / per -
Toshi | Organic Blanket Knit | Snowy Pearl
Regular price $99.95 NZDRegular priceUnit price / per
Top Picks
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The Pēpi Pozy | Pēpi Kākahu Knitted Baby Romper
Regular price $69.99 NZDRegular priceUnit price / per -
Peter Rabbit | Beatrix Potter | Comfort Blanket
Regular price $36.99 NZDRegular priceUnit price / per -
The Very Hungry Caterpillar | Touch and Feel Playbook
Regular price $35.99 NZDRegular priceUnit price / per -
The Amazing New Zealand Jigsaw Puzzle
Regular price $29.95 NZDRegular priceUnit price / perSold out -
Children's Cutlery Set & Carry Case | Farmyard
Regular price $22.50 NZDRegular priceUnit price / per -
TigerTribe | Waterworks - Pipeline - Eco
Regular price $44.99 NZDRegular priceUnit price / per -
TigerTribe | Bath Pop-Up - Mushroom
Regular price $22.99 NZDRegular priceUnit price / per -
TigerTribe | Sensory Spinner - Bear
Regular price $22.99 NZDRegular priceUnit price / per -
TigerTribe | Roller Pattern Pens
Regular price $19.99 NZDRegular priceUnit price / per -
TigerTribe | Shimmer Markers
Regular price $18.99 NZDRegular priceUnit price / per